#DressToBeYou

#DRESSTOBEYOU

Mode, diversiteit en persoonlijke stijl.

Een limited edition hoodie van Dawid Tomaszewski staat symbool voor moed en authenticiteit. Met de digitale kunst van Marc Kurzynski verandert ons centre in een futuristische catwalk, waar oversized items samengaan met moderne stijlen.

#DRESSTOBEYOU

"Dress To Be You" is a tribute to the power of individuality. Each one of us brings something unique to the world, and this uniqueness is reflected in fashion. Whether minimalist, extravagant, or sporty—every style is welcomed and celebrated as an expression of personality.

As a leading operator of 24 designer outlets across Europe and Canada, we hope to create a unique platform that celebrates fashion as a form of self-expression while offering a shopping experience focused on diversity, creativity, and the courage to embrace individuality.

Dawid Tomaszewski, de maker van het Dress To Be You hoodie ontwerp.

Exclusieve samenwerking met Dawid Tomaszewski

"De kracht van 'Dress To Be You' sluit perfect aan bij mijn eigen credo. Mijn ontwerpen zijn bedoeld om mensen te stimuleren zichzelf vrij en zonder grenzen te uiten. Voor mij is mode meer dan alleen kleding – het is een creatieve manier voor mensen om hun identiteit zichtbaar kunnen maken. De hoodie die we hebben ontworpen staat voor deze vrijheid en moedigt dragers aan om dicht bij henzelf te blijven" legt ontwerper Dawid Tomaszewski uit.

De limited-edition hoodie (trui met capuchon) is verkrijgbaar in twee contrasterende kleuren: elegant beige met roestoranje borduursel op de rug en opvallend rood met roze-paarse accenten. Met zijn artistieke ontwerp en het gedetailleerde borduursel is de trui een uniek en veelzijdig statement piece voor elke gelegenheid.

Digital Art Meets Fashion

To vividly bring the creative vision of "Dress To Be You" to life, we enlisted 3D and VFX artist Marc Kurzynski (@thatkidmjk). His digital aesthetic adds a distinctive dimension to the campaign: oversized, gender-neutral characters bring the hoodies to life, transforming our outlets into a digital runway. This captivating fusion of digital art and real-world fashion elevates the initiative’s message to a new level.

Diversity at the Heart of EVOLVE

Diversity is central to the "Dress To Be You" initiative and perfectly complements our EVOLVE program, which is designed to make a positive impact in the regions where our centres are located.

Find out more

Digital Art Meets Fashion

To vividly bring the creative vision of "Dress To Be You" to life, we enlisted 3D and VFX artist Marc Kurzynski (@thatkidmjk). His digital aesthetic adds a distinctive dimension to the campaign: oversized, gender-neutral characters bring the hoodies to life, transforming our outlets into a digital runway. This captivating fusion of digital art and real-world fashion elevates the initiative’s message to a new level.

Diversity at the Heart of EVOLVE

Diversity is central to the "Dress To Be You" initiative and perfectly complements our EVOLVE program, which is designed to make a positive impact in the regions where our centres are located.

Find out more

TERMS OF PARTICIPATION FOR RAFFLE “DRESS TO BE YOU - HOODIE”

The promotion is an initiative of Designer Outlet Centre Parndorf (Designer Outlet Straße 1., Parndorf, 7111, Austria) hereinafter ‘DOC'.
1. A participant must be 18 years or older. Employees of DOC or any affiliate, relatives of such employees and/or anybody having been involved in the preparation of this promotion in any way are excluded from participation. 
2. By entering into the promotion the participants can win this Hoodie: McArthurGlen x Dawid Tomaszewsi, "Dres To Be You" [RRP: €99,00] There is no legal recourse.
1. Any taxes on games of chance will be paid by DOC.
2. Participation is free of charge.
3. Each participant can only validly participate once. It is not allowed to use more than one Instagram account. 
4. In order to validly participate in the promotion, the participant must comment on the original “Dress To Be You" post of DOC on Instagram between 20 and 23 February 2025. The winner will be selected at random and announced on 28 February 2025 via stories and direct message on Instagram. The winner will be invited to contact DOC through the indicated contact details to make arrangements to collect the price.
5. The winner has no right to select the color or size of the hoodie. The selection will be made solely at the discretion of DOC.
6. A participant sending in a comment containing lewd, offensive, sexually explicit, offensive or discriminating language or image, or any other profanity, obscenity or illegal elements will be excluded from the promotion.
7. For the purpose of the promotion, communicating with and about the winning participant as well as inviting to the winning participant to collect its price DOC will process personal data of the participants. The winning participant consents to DOC making his/her name public including at the option of DOC a photo of the winner receiving the price on social media. For further information about data protection by DOC and the participants rights regarding data protection we refer to the privacy statement of DOC: Privacy Notice | Parndorf.
8. The price is not transferable or exchangeable for money. If the winning participant explicitly waives his/her right to receive the price or fails to contact DOC within one week after the announcement of the winner, DOC will be entitled to give the price to a third party or charity. 
9. DOC reserves the right to exclude participants it considers abuse the promotion either by not fulfilling these promotion terms or acting fraudulently or influencing or trying to influence the outcome of the promotion in undue ways. 
10. DOC is entitled to demand identification of a participant. Refusal to provide appropriate means of identification will lead to exclusion from the promotion.
11. The promotion and these promotion terms are governed by, and the provisions thereof will be construed in accordance with Austrian law.

Diversity and individuality determine today's world and with it the world of fashion. Conviction, attitude and charisma are reflected in non-conformist looks that are more than just clothes and confidently convey your own style to the outside world.

We have teamed up for a groundbreaking project with content creators from our community who have internalized this attitude to life and inspire us with their diverse styles. A joint video was produced under the title “Dress To Be You” that captures the distinctive personalities of the influencers whilst at the Designer Outlets in Berlin, Neumünster, Ochtrup, Roermond, Roosendaal, Salzburg and Parndorf.